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February 4, 2026

Why our EMF‑proof products cost what they cost

If you’ve ever compared EMF‑protective clothing online, you’ve probably noticed something confusing — products that look similar can vary wildly in price. Some items on Alibaba or other marketplaces cost half (or less) of what established brands charge.

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January 29, 2026

The aluminum foil myth. SHIELD hats are on a different level.

Aluminum foil is conductive, after all. But while the comparison sounds reasonable on the surface, it doesn’t hold up once you look at how electromagnetic shielding actually works in real life.

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January 20, 2026

The thyroid may be one of the body’s most EMF-sensitive organs

Unlike many organs, the thyroid sits close to the surface of the body and is often positioned directly in the path of EMF emissions from modern technology. Smartphones held near the face or chest, wireless earbuds, tablets, laptops, smart wearables, and nearby antennas can all contribute to repeated exposure in the neck area.

Understanding electromagnetic hypersensitivity (EHS) - Oxidating stress, VGCCs and more...

Research into EHS focuses on how low-level electromagnetic frequencies may interact with our biology. Key areas of scientific interest include: Voltage-Gated Calcium Channels (VGCCs), Oxidative Stress, The Cumulative Effect...

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December 12, 2025

Celebrating 10 years of honest innovation in EMF protection

Ten years ago, a simple idea went live on Kickstarter: a stylish, comfortable piece of headwear that could reflect electromagnetic waves and offer everyday protection from wireless signals.

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